{"id":6579,"date":"2020-02-26T07:00:47","date_gmt":"2020-02-26T05:00:47","guid":{"rendered":"https:\/\/digitalschoolofmarketing.co.za\/?p=6579"},"modified":"2025-01-20T12:22:29","modified_gmt":"2025-01-20T10:22:29","slug":"how-to-review-the-communications-project-effectiveness","status":"publish","type":"post","link":"https:\/\/digitalschoolofmarketing.co.za\/blog\/how-to-review-the-communications-project-effectiveness\/","title":{"rendered":"How to review the communications project effectiveness"},"content":{"rendered":"
\"DSM<\/div><\/div>

Measuring and evaluating the success of a communications<\/a> project once it\u2019s brought to completion is a valuable project management practice. These two processes provide a learning opportunity for future undertakings, and, the opportunity to evaluate the true effectiveness of the project. In order to have a complete view of what took place in the project, a number of objective as well as subjective criteria need to be considered.<\/p>\n

The term \u2018success criteria\u2019 are the guidelines by which the project will be judged. These evaluate whether the project was successful in the eyes of your stakeholders. In addition, they\u2019re just as important as the requirements of the business are.<\/p>\n

Principles of effective review<\/strong><\/h2>\n

Communicate Quality<\/strong><\/h3>\n

The end of a project phase is the optimal time for a quality review. This is because, at this time, you can check on both the quality of your project management<\/a> practices as well as the project deliverables.<\/p>\n

A quality review can assist you with evaluating if what you are doing meets the standards that are set down in your quality plans. It is best find out this out \u2013 sooner rather than later – \u00a0as it might be too late to do anything when the project has progressed too far.<\/p>\n

Communicate Costs<\/strong><\/h3>\n

Many members of the C Suite would rate cost management as one of their highest priorities on a project. This means that evaluating how the project is doing financially is crucial. Compare your current actual spend with what you had budgeted at this point. If there are variances, look at explaining them. You can utilise a project dashboard to check your actual spend in real-time.<\/p>\n<\/div><\/div>