{"id":5503,"date":"2019-11-25T07:10:18","date_gmt":"2019-11-25T05:10:18","guid":{"rendered":"https:\/\/digitalschoolofmarketing.co.za\/?p=5503"},"modified":"2022-09-14T09:59:47","modified_gmt":"2022-09-14T07:59:47","slug":"how-you-can-be-a-social-media-manager","status":"publish","type":"post","link":"https:\/\/digitalschoolofmarketing.co.za\/social-media-marketing-blog\/how-you-can-be-a-social-media-manager\/","title":{"rendered":"How you can be a social media manager?"},"content":{"rendered":"
\"DSM<\/div><\/div>

The need for a social media manager is increasing daily and with the unstoppable rise of social media platforms, there\u2019s no doubt this need will increase even more.\u00a0 But what does a social media marketer do, exactly?<\/p>\n

Recent studies show that over 90% of digital marketers use social media in an attempt to gain new business.\u00a0 However, only a small percentage of this number feels confident that their social media marketing efforts will pay dividends.<\/p>\n

Hence, the need for a competent social media marketing manager, which is great news if you\u2019re keen on pursuing a career in this field.\u00a0 Or perhaps you\u2019re the owner of small business and realise the time has come to hire a social media manager.\u00a0 Either way, it\u2019s important to understand exactly what a social media manager involves.<\/p>\n

For these reasons, it\u2019s of massive benefit to complete an accredited social media manager course with a reputable learning institution.\u00a0 There are many great social media courses<\/a> available and becoming a qualified social media manager will open up many doors to a successful career.\u00a0\u00a0 This blog is a great read to build a foundation on what it means to be a social media manager.<\/p>\n

Social media management is the modern norm<\/strong><\/h2>\n

In the era of digital technology, and with all the fantastic online marketing opportunities obtainable and easy to follow analytic tools available these days, you may be wondering is there a real need for a social media manager.\u00a0 The simple answer is \u2013 yes!<\/p>\n

Well, there\u2019s a good reason for having an internal social media manager. Not only is \u2018social media\u2019 been top of mind when it comes to digital marketing, it\u2019s also a must-have for any business who wants to stay ahead digitally.<\/p>\n

So, what does a social media manager do?<\/strong><\/h2>\n

A social media manager can be responsible for a wide range of digital marketing tasks, which may include, but are not limited to the following:<\/p>\n

    \n
  • Content creation<\/li>\n
  • Company profile creation<\/li>\n
  • Design and copywriting skills<\/li>\n
  • Content marketing<\/li>\n
  • SEO<\/li>\n
  • Community engagement<\/li>\n
  • Public relations<\/li>\n
  • Customer service<\/li>\n
  • Creating a content calendar<\/li>\n
  • Scheduling social media posts and updates<\/li>\n
  • Resolving customer issues and queries<\/li>\n
  • Analysis of social media marketing campaigns<\/li>\n<\/ul>\n<\/div><\/div>