{"id":1724,"date":"2018-12-31T11:37:07","date_gmt":"2018-12-31T11:37:07","guid":{"rendered":"https:\/\/digitalschoolofmarketing.co.za\/?p=1724"},"modified":"2022-10-17T13:03:11","modified_gmt":"2022-10-17T11:03:11","slug":"start-career-in-social-media-marketing","status":"publish","type":"post","link":"https:\/\/digitalschoolofmarketing.co.za\/social-media-marketing-blog\/start-career-in-social-media-marketing\/","title":{"rendered":"How to Start a Career in Social Media Marketing"},"content":{"rendered":"<section class=\"l-section wpb_row height_medium\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_grid cols_3-1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"w-image align_center\"><div class=\"w-image-h\"><img decoding=\"async\" width=\"620\" height=\"437\" src=\"https:\/\/digitalschoolofmarketing.co.za\/wp-content\/uploads\/2018\/12\/DSM_Infographics_SocialMedia70-e1544784075253.jpg\" class=\"attachment-full size-full\" alt=\"DSM Digital school of marketing - social media marketer\" loading=\"lazy\" srcset=\"https:\/\/digitalschoolofmarketing.co.za\/wp-content\/uploads\/2018\/12\/DSM_Infographics_SocialMedia70-e1544784075253.jpg 620w, https:\/\/digitalschoolofmarketing.co.za\/wp-content\/uploads\/2018\/12\/DSM_Infographics_SocialMedia70-e1544784075253-600x423.jpg 600w, https:\/\/digitalschoolofmarketing.co.za\/wp-content\/uploads\/2018\/12\/DSM_Infographics_SocialMedia70-e1544784075253-300x211.jpg 300w, https:\/\/digitalschoolofmarketing.co.za\/wp-content\/uploads\/2018\/12\/DSM_Infographics_SocialMedia70-e1544784075253-284x200.jpg 284w\" sizes=\"auto, (max-width: 620px) 100vw, 620px\" \/><\/div><\/div><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p>Social media marketing is one of the most sought-after careers today. Companies all over the globe are demanding the very best. CEOs everywhere are looking at CVs where they will note where the person in question has received training.<\/p>\n<h2>Becoming a Social Media Marketer<\/h2>\n<h2><strong>Channel your energy into social media<\/strong><\/h2>\n<p>You need to channel your energy and excitement into shaping your future. If marketing has always been your thing, but you want to get into social media, you need a strategy or a set of goals on how you\u2019ll accomplish this.<\/p>\n<p>The best way to ensure that you can achieve your goals is to make them S.M.A.R.T:<\/p>\n<ul>\n<li>You need to be very <strong>S<\/strong>pecific about how you conceptualise these.<\/li>\n<li>At various points along the way, you need to <strong>M<\/strong>easure your progress towards achieving them.<\/li>\n<li>The goals that you set need to be <strong>A<\/strong><\/li>\n<li>In addition, the goals need to be <strong>R<\/strong><\/li>\n<li>You can\u2019t spend forever and a day working towards your goals. There needs to be a <strong>T<\/strong>ime limit.<\/li>\n<\/ul>\n<p>For a comprehensive understanding of SMART objectives and goals, the <a href=\"https:\/\/digitalschoolofmarketing.co.za\/courses\/digital-marketing-course\/\">Digital Marketing Certificate<\/a> covers this technique in great detail.<\/p>\n<h2><strong>The joys of being a freelance social media marketer<\/strong><\/h2>\n<p>The world of freelancing is open becomes wide open to you as a social media marketer. The joy of being a freelance <a href=\"https:\/\/digitalschoolofmarketing.co.za\/courses\/social-media-marketing-course\/\">social media marketer<\/a> is that you can choose your hours of work and you can work from anywhere.<\/p>\n<\/div><\/div><div class=\"w-video align_none ratio_16x9 has_iframe\"><div class=\"w-video-h\"><iframe title=\"Vimeo video player\" src=\"https:\/\/player.vimeo.com\/video\/285074856?autoplay=0&loop=0&autopause=0&color=00adef&portrait=0&byline=1&title=1&controls=1&muted=0\" frameborder=\"0\" allow=\"autoplay; fullscreen\" allowfullscreen loading=\"lazy\"><\/iframe><\/div><div class=\"w-video-icon\" style=\"font-size:1.5rem;background:rgba(0,0,0,0.5);color:#fff\"><\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h2><strong>Data can make you delirious \u2013 and it\u2019s catching<\/strong><\/h2>\n<p>You&#8217;re also going to have to become a data freak because analytics will let you know who&#8217;s reading, who are engaging with the content that you put out and who you need to focus on. Become the networking guru that others will turn to for advice.<\/p>\n<p>Launching a new career is never easy. There\u2019s a lot to be learned about social media marketing, and half the fun is getting there.<\/p>\n<p>The Digital School of Marketing\u2019s <a href=\"https:\/\/digitalschoolofmarketing.co.za\/courses\/social-media-marketing-course\/\">Social Media Marketing Course<\/a> is the most comprehensive <strong>digital marketing course<\/strong>\u00a0in the market to help you catapult your career in social media management to the next level.<\/p>\n<p>Modules include:<\/p>\n<ul>\n<li>How to market yourself and\/or your business on different social media channels<\/li>\n<li>How content marketing works on social media<\/li>\n<li>How to build the best possible brand on social media<\/li>\n<li>How to figure out what social media advertising is right for you<\/li>\n<li>How to measure your social media activities using analytics<\/li>\n<li>How to manage a social media community<\/li>\n<\/ul>\n<p>For more information and to register, follow this <a href=\"https:\/\/digitalschoolofmarketing.co.za\/courses\/social-media-marketing-course\/\">link<\/a>.<\/p>\n<p>Both the <a href=\"https:\/\/digitalschoolofmarketing.co.za\/courses\/digital-marketing-course\/\">Digital Marketing Course<\/a> and <a href=\"https:\/\/digitalschoolofmarketing.co.za\/courses\/social-media-marketing-course\/\">Social Media Marketing<\/a>\u00a0course cover the techniques you will need in order to successfully compete on both social media channels and the search engine listings.<\/p>\n<h2><a href=\"https:\/\/digitalschoolofmarketing.co.za\/contact-us\/\">Get in touch with the Digital School of Marketing<\/a><\/h2>\n<p><a href=\"https:\/\/digitalschoolofmarketing.co.za\/courses\/social-media-marketing-course\/\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-761 size-shop_single\" src=\"https:\/\/digitalschoolofmarketing.co.za\/wp-content\/uploads\/2018\/08\/DSM_Footer06-600x96.jpg\" alt=\"DSM Digital School of Marketing Social media marketing course registration\" width=\"600\" height=\"96\" \/><\/a><\/p>\n<\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"w-btn-wrapper align_justify\"><a class=\"w-btn us-btn-style_2\" href=\"#enquiry\"><span class=\"w-btn-label\">Enquire Today<\/span><\/a><\/div><div class=\"w-separator size_medium\"><\/div><h3 class=\"w-text us_custom_6caa4608 has_text_color\"><span class=\"w-text-h\"><span class=\"w-text-value\">Blog Categories<\/span><\/span><\/h3><div class=\"wpb_text_column us_custom_5cd26a65\"><div class=\"wpb_wrapper\"><ul>\n<li class=\"cat-item cat-item-1\"><a href=\"\/blog\/content-marketing\/\">Content Marketing<\/a><\/li>\n<li class=\"cat-item cat-item-2\"><a href=\"\/blog\/digital-marketing\/\">Digital Marketing<\/a><\/li>\n<li class=\"cat-item cat-item-2\"><a href=\"\/blog\/cyber-security-blog\/\">Cyber Security<\/a><\/li>\n<li class=\"cat-item cat-item-2\"><a href=\"\/blog\/graphic-design-blog\/\">Graphic Design<\/a><\/li>\n<li class=\"cat-item cat-item-3\"><a href=\"\/blog\/public-relations\/\">Public Relations<\/a><\/li>\n<li class=\"cat-item cat-item-4\"><a href=\"\/blog\/seo\/\">SEO<\/a><\/li>\n<li class=\"cat-item cat-item-5\"><a href=\"\/blog\/social-media-marketing\/\">Social Media Marketing<\/a><\/li>\n<li class=\"cat-item cat-item-5\"><a href=\"\/blog\/web-design-blog\/\">Web Design<\/a><\/li>\n<\/ul>\n<\/div><\/div><div class=\"w-separator size_medium\"><\/div><h3 class=\"w-text us_custom_6caa4608 has_text_color\"><span class=\"w-text-h\"><span class=\"w-text-value\">You might also like<\/span><\/span><\/h3><div class=\"w-html\"><ul><li><a href=\"https:\/\/digitalschoolofmarketing.co.za\/social-media-marketing-blog\/zero-moment-of-truth-benefit-social-media-marketing\/\" rel=\"bookmark\">Use the Zero Moment of Truth to Benefit your Social Media Marketing<\/a><\/li><li><a href=\"https:\/\/digitalschoolofmarketing.co.za\/digital-marketing-blog\/your-complete-guide-to-ppc-marketing-basic\/\" rel=\"bookmark\">Your Complete Guide to PPC Marketing Basics. Find out more.<\/a><\/li><li><a href=\"https:\/\/digitalschoolofmarketing.co.za\/blog\/you-can-convey-a-lot-of-meaning-with-just-one-graphic\/\" rel=\"bookmark\">You Can Convey a Lot Of Meaning With Just One Graphic<\/a><\/li><li><a href=\"https:\/\/digitalschoolofmarketing.co.za\/digital-marketing-blog\/would-you-make-a-great-marketing-manager\/\" rel=\"bookmark\">Would you make a great marketing manager?<\/a><\/li><li><a href=\"https:\/\/digitalschoolofmarketing.co.za\/in-the-press\/win-with-bona-magazine-and-the-digital-school-of-marketing\/\" rel=\"bookmark\">Win with Bona Magazine and the Digital School of Marketing<\/a><\/li><li><a href=\"https:\/\/digitalschoolofmarketing.co.za\/in-the-press\/win-a-digital-marketing-course-valued-at-r12-000\/\" rel=\"bookmark\">Win a Digital Marketing Course Valued at  R12 000<\/a><\/li><\/ul><\/div><div class=\"w-separator size_medium\"><\/div><h3 class=\"w-text us_custom_6caa4608 has_text_color\"><span class=\"w-text-h\"><span class=\"w-text-value\">Top Selling COurses<\/span><\/span><\/h3><div class=\"wpb_text_column us_custom_5cd26a65\"><div class=\"wpb_wrapper\"><ul>\n<li class=\"cat-item cat-item-1\"><a href=\"\/courses\/digital-marketing-course\/\">Intermediate Digital Marketing<\/a><\/li>\n<li class=\"cat-item cat-item-2\"><a href=\"\/courses\/advanced-digital-marketing-course\/\">Advanced Digital Marketing<\/a><\/li>\n<li class=\"cat-item cat-item-3\"><a href=\"\/courses\/social-media-marketing-course\/\">Intermediate Social media marketing<\/a><\/li>\n<li class=\"cat-item cat-item-4\"><a href=\"\/courses\/digital-brand-management-course\/\">Brand Management<\/a><\/li>\n<li class=\"cat-item cat-item-5\"><a href=\"\/courses\/graphic-design-course\/\">Basic Graphic Design<\/a><\/li>\n<li class=\"cat-item cat-item-6\"><a href=\"\/courses\/advanced-graphic-design-course\/\">Advanced Graphic design<\/a><\/li>\n<li class=\"cat-item cat-item-7\"><a href=\"\/courses\/national-certificate-of-advertising\/\">National Certificate of Advertising<\/a><\/li>\n<li class=\"cat-item cat-item-8\"><a href=\"\/courses\/national-diploma-of-copywriting-course\/\">National Diploma of Copyrighting<\/a><\/li>\n<\/ul>\n<\/div><\/div>\n<\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_medium\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_grid cols_1 laptops-cols_inherit tablets-cols_inherit mobiles-cols_1 valign_top type_default stacking_default\"><div class=\"wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"w-video align_none ratio_16x9 has_iframe\"><div class=\"w-video-h\"><iframe title=\"Youtube video player\" src=\"\/\/www.youtube.com\/embed\/4kpKmnuOwjc?autoplay=0&controls=1&origin=https:\/\/digitalschoolofmarketing.co.za&loop=0&mute=0\" allowfullscreen=\"1\" loading=\"lazy\"><\/iframe><\/div><div class=\"w-video-icon\" style=\"font-size:1.5rem;background:rgba(0,0,0,0.5);color:#fff\"><\/div><\/div><\/div><\/div><\/div><\/div><\/section>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":2,"featured_media":1732,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[263],"tags":[209,101,75],"class_list":["post-1724","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-social-media-marketing-blog","tag-social-media-career","tag-social-media-manager","tag-social-media-marketer"],"acf":[],"_links":{"self":[{"href":"https:\/\/digitalschoolofmarketing.co.za\/wp-json\/wp\/v2\/posts\/1724","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/digitalschoolofmarketing.co.za\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/digitalschoolofmarketing.co.za\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/digitalschoolofmarketing.co.za\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/digitalschoolofmarketing.co.za\/wp-json\/wp\/v2\/comments?post=1724"}],"version-history":[{"count":0,"href":"https:\/\/digitalschoolofmarketing.co.za\/wp-json\/wp\/v2\/posts\/1724\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/digitalschoolofmarketing.co.za\/wp-json\/wp\/v2\/media\/1732"}],"wp:attachment":[{"href":"https:\/\/digitalschoolofmarketing.co.za\/wp-json\/wp\/v2\/media?parent=1724"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/digitalschoolofmarketing.co.za\/wp-json\/wp\/v2\/categories?post=1724"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/digitalschoolofmarketing.co.za\/wp-json\/wp\/v2\/tags?post=1724"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}